What are we going to do?
We are going to share the order tracking link via WhatsApp and take advantage of this to capture more subscribers. In addition, we can take the opportunity to carry out an upselling action after a while or simply write to them again to ensure that everything is going well and that we generate engagement with our customers.
What are we going to achieve?
Demonstrate proactivity and that we care about our customers. This is important to differentiate yourself from the competition and convert your customers into loyal brand buyers.
1. Create a Flow with Trigger "Shopify ".
The first step we need to do is:
Create a new flow with Shopify trigger - Order Paid,
Just like that, you've got it. On to the next step!
2. Segment new customer subscribers.
Now let's segment the customers:
Add a conditional node,
We add a conditional to differentiate already subscribed customers
The aim is to differentiate between those who have already joined the Club, to treat them differently.
We don't want to bother you by asking you to join again!
3.1. Registered - Share the tracking link We add the WhatsApp message.
We add the WhatsApp message
Category: Marketing
Language: English
Text:
Hello {{ Customer First Name }}!
I'm Pedro from YourStore and I'm writing to thank you for trusting us and to confirm that we have received your order {{ Order Number }}!**.
You can check the status of your order at any time at this link 👇
CTA: Track your order
Link: https://yourstore.com/{{
order_status_url }}
The "https://yourstore.com/” part should be changed to your own URL.
🤔 Pro Tip: When you use a Shopify trigger, there are many more variables you can use in your flows. Here's the full list:
3.2. NON-Subscribers - Request Subscription + Follow-up Link.
If you have not yet signed up, we would like to take this opportunity to register customers as subscribers so that we can write to them in the future with campaigns and promotions.
The first thing we will do is send out a message to join the Club:
Category: Marketing
Language: English
Text:
Hello {{ Customer First Name }}!
I'm Pedro from YourStore and I'm writing to thank you for trusting us and to confirm that we have received your order {{ Order Number }}!.
If you want us to write to you when your order is on its way, and to be able to access exclusive offers for our WhatsApp Club...
👇 Click "YES" and don't miss out!
Button 1: Yes please!
Button 2: No, thanks
> DO join the Club.
We add an Opt-In
Add a Message 3.
Category: Marketing
Language: English
Text:
Great!!! Your order is almost ready, so I'm sending you a link so you can check the status of your order at any time 👇
Footer: Type STOP at any time to unsubscribe
CTA: Follow your order
Link: https://yourstore.com/{{
order_status_url }}
The “https://yourstore.com/” part should be changed to your own URL.
> DO NOT join the Club.
Send a Message directly.
Category: Marketing
Language: English
Text:
Ok, if you change your mind you can write us. Until then you can check your order at this link!
CTA: Follow your order
Link: https://yourstore.com/{{ order_status_url }}
The ‘https://yourstore.com/**’** part should be changed to your own URL.
4. Do an upselling or other action
This last point is for you to decide, but it is very useful to use the post-purchase flow to carry out upselling actions, collect reviews, etc.
In this example, we merge all the previous messages into a 20-day wait and then write back to the customer to ask them how the experience was.
→ If it was positive: we ask for a review.
For more information visit our Guides & FAQs. You can also contact your customer success manager or hello@konvoai.com for support.