Skip to main content

4.6: Links

4.6: Links

Updated this week

Links

Link Tracking is a single toggle that controls whether Konvo shortens and tracks links in your campaigns and flows. When enabled, you can monitor who clicks your links and analyze engagement. When disabled, links appear as original URLs and you lose that tracking capability.


How link tracking works

When link tracking is enabled, all links in your campaigns and flows are automatically shortened. An original link like https://yourstore.com/products/bestseller becomes konvo.click/abc123. The shortened link redirects customers to your original page seamlessly—they end up in the right place, but you gain the ability to track who clicked, analyze click rates, and segment customers based on engagement (who clicked versus who didn't).

You'll see konvo.click appear in WhatsApp templates, campaign messages, flow messages, and any call-to-action button or link you create in Konvo.

📸 [Image: Screenshot showing enabled link tracking toggle and example of shortened link]

When link tracking is disabled, links appear as original URLs without shortening. That same link stays as https://yourstore.com/products/bestseller. You lose click tracking, analytics on who engaged, and the ability to segment by link clicks, but your links look more transparent to customers.

📸 [Image: Screenshot showing disabled link tracking toggle]


Existing templates still track

This is important to understand: templates and flows created before you disable link tracking will still track clicks. They retain the konvo.click URLs from when they were created.

To remove konvo.click from existing content, you need to disable link tracking first, then recreate your templates and flows. Only the new versions will use original URLs without tracking. Simply disabling the toggle doesn't retroactively change templates you've already built.


Enabling or disabling

To enable link tracking, go to Settings → Links and toggle ON. All new links will be shortened and tracked. To disable, toggle OFF and all new links will remain as original URLs. Changes apply immediately to new templates and flows, but remember that existing ones keep their current link format.

📸 [Image: Screenshot of link tracking toggle in Settings]


Why you might disable link tracking

Some businesses prefer not to use shortened links because customers may be suspicious of shortened URLs, konvo.click may look less professional than your brand domain, or in some industries, customers are particularly wary of clicking shortened links.

Original URLs show customers exactly where they're going. https://yourstore.com/sale is transparent and obvious. konvo.click/xyz123 requires trust. For some brands, transparency matters more than analytics.

The trade-off is straightforward. With link tracking enabled, you get to track engagement and clicks, segment customers by behavior, and measure campaign performance, but links show as konvo.click. With link tracking disabled, links show as your original URLs which may increase customer trust and provides transparency, but you lose all click tracking and analytics.


Best practices

For most businesses, keep link tracking enabled. The data on campaign performance is valuable, and most customers don't mind shortened links—especially on WhatsApp where they're common.

For trust-sensitive industries like finance, healthcare, or legal, weigh whether the analytics are worth potential customer hesitation. You might find that the transparency of original URLs matters more than click data for your audience.

Test both approaches if you're unsure. Try link tracking for a month, review your click rates and customer feedback, then decide if konvo.click impacts trust or engagement for your specific customer base.

Communicate clearly when using link tracking. Make your messages clear: "Click here to view your order: konvo.click/abc123" helps customers understand it's a link to your site, even if shortened.

If you disable tracking, clean up your old templates. Recreate your most-used templates to remove konvo.click from customer-facing messages. This takes effort but ensures consistency.


Troubleshooting

⚠️ Disabled tracking but links still show konvo.click: Existing templates still use the old shortened links. You need to create new versions of those templates to use original URLs.

⚠️ Want tracking for some campaigns but not others: Not possible—link tracking is global (all or nothing). A workaround: create templates when tracking is enabled, disable it, create other templates, then re-enable when needed. Not ideal, but functional.

⚠️ Customers asking about konvo.click: Explain it's your campaign tracking link that redirects to your site. Alternatively, disable link tracking if this becomes a frequent concern.

⚠️ Analytics stopped working: Check if link tracking was accidentally disabled. Re-enable to resume tracking (note: this only affects new links, not historical data).


What to Explore Next

→ 4.7 Inbox Settings — configure conversation assignment and management

Did this answer your question?